Stop Guessing Why Shoppers Leave.
Start Knowing.
Get actionable insights with our free AI UX/UI audit tool and discover what's preventing visitors from becoming loyal, paying customers.
What the Audit Covers for Your E-commerce Store
From homepage to checkout, here's exactly what we look at.
Navigation & site structure
We'll show you whether your site structure helps customers shop with ease and confidence, or quietly drives them away before they ever find what they need.
Page load speed
We test the loading time of your store, since every extra second could mean lost sales, and a long loading time is one of the biggest factors for cart abandonment by customers.
Mobile responsiveness
Most of your shoppers are on mobile. We check if your store actually works there too, not just looks fine, but loads fast and also provides them with an amazing shopping experience.
Checkout steps & friction points
We check every step between "add to cart" and "order confirmed" — because one confusing field or unexpected cost is often the reason a shopper abandons their cart.
Reviews & trust badges
We check if your store has the trust signals that turn browsers into buyers. Read out visible reviews, security badges, and clear policies that shoppers look for before checking out.
Product Page Clarity
Our experts find out if your product pages convince shoppers to buy or just inform them. We check images, descriptions, and details that turn browsing into a confident purchase.
Cart & Abandoned Cart Triggers
We check if your cart reassures shoppers and keeps them moving toward checkout, or if confusing totals, missing details, or extra steps are the reason carts get abandoned.
Search Functionality
We test whether your search helps shoppers find products quickly — or sends them straight to a competitor.
Three Steps to Uncovering What's Costing You Sales
From your store's URL to a full UX report in three simple steps, free, fast, and built for busy ecommerce owners.
Drop Your Store URL
Simply enter your ecommerce website URL into our audit tool. No backend access, passwords, or technical setup are required; we only analyze what your customers experience.
AI-powered website scanning
Using AI, we will review your store's performance from the homepage all the way through to the checkout process, looking for any issues that may lead to drop-offs from shoppers.
Get your personalized UX report.
Receive a detailed report highlighting your store's biggest conversion leaks, why they're hurting sales, and practical recommendations to improve user experience, reduce cart abandonment, and increase revenue.
Why Your Ecommerce Store Needs a UX Audit
Running an online store means every click counts. A UX audit shows you where you're losing shoppers. Here are a few reasons why you need one.
Cart abandonment is already costing you sales.
Most stores lose the majority of their carts before checkout ever happens. Often it's not the product, it's friction shoppers hit along the way, and most of it is fixable once you know where to.
Rising Ad Costs (CAC) Demand Better On-Site Conversions
The cost of paid ads is constantly increasing. It is useless to direct visitors to a store if its UX is leaking like a sieve. Fix the user experience first, and your marketing budget will start working efficiently right away.
Complicated Navigation Driving Customers Away
If customers cannot easily access the goods they want to buy, they become frustrated. Poor menu design, poor categorization, and confusing navigation lead to higher bounce rates, reduced browsing time, and ultimately drive them away from rival firms.
Mobile Experience Gaps Are Losing You Half Your Traffic
Mobile is where most e-commerce shoppers are browsing and purchasing, but being "mobile friendly" does not mean a store is designed for mobile users. Sluggish loading times, poor tap targeting, and cumbersome mobile checkout systems slowly force shoppers off a site in search of an easier solution at Google.
Trust Signals Are Missing Right Where Shoppers Need Them
Consumers become cautious the moment they doubt the quality of products, delivery schedules, and payment safety. Without feedback from other consumers and information displayed on websites when needed, even those who initially wanted to buy something give up their intentions.
See What's Really Happening in Your Store.
Free, fast, and built for busy ecommerce owners like you.
Start My Free AuditBuilt for Every Kind of Online Store
From fashion to electronics, every ecommerce store loses shoppers differently. We know exactly where to look.
New & Growing Online e-commerce Stores
Just started out or still figuring things out? We identify any early UX issues to avoid turning small problems into missed opportunities, low trust, and poor first impressions.
Scaling DTC Brands
As traffic grows, so does trouble. We discover the underlying issues that are holding you back from making more money off your site traffic.
High-Traffic Ecommerce Stores
Higher traffic should result in higher conversions. When that's not happening, we will tell you precisely where and why your visitors are leaving your website.
Multi-Category & Marketplace Stores
More products lead to more confusion for customers. We ensure customers can navigate and search through your products without getting lost.
How This Audit Will Help Your Ecommerce Business
Every issue we find has a business cost attached to it. Here's how solving them translates into real revenue for your store.
Lower Cart Abandonment
We pinpoint the pain points that lead to shoppers abandoning their carts and help you create a better experience for converting those leads into sales.
Higher Conversion Rates
By making the website easy to navigate and providing an improved checkout process, you will make your store easier to use, allowing more people to have the courage to buy from you.
Lower Customer Acquisition Cost
Getting more conversions from your existing traffic means you don't have to spend as much to acquire each customer, making every marketing dollar work harder.
Reduced Refund Requests
Clear product information, better checkout communication, and stronger trust signals help set the right expectations, reducing confusion that often leads to returns and refund requests.
Reduced Drop-Off on Mobile
Our experts identify mobile-specific usability problems like page load times, navigational difficulties, and poor checkouts that lead to cart abandonment by smartphone users.
Better Use of Existing Traffic
Instead of focusing only on attracting more visitors, the audit helps you convert more of the traffic you already have by removing the barriers that stop shoppers from taking action.
One URL Away From Knowing What's Wrong.
Drop your store link and get a personalized report in minutes.
Start My Free AuditQuestions Ecommerce Owners Ask Us Most
Yes, the UX Audit is completely free. no hidden fees, no credit card information required, and no trial version that secretly becomes a paid one later.
Absolutely. The audit only reviews what's publicly visible on your site; we never ask for backend access, login credentials, or sensitive customer data.
It's faster and free. Our AI scans your store instantly, while a manual audit takes days or weeks and typically comes at a cost.
You get clear, actionable recommendations to fix on your own, or reach out to our team at Mad Brains if you'd like expert help implementing them.
The Leaks Are There. Let's Find Them.
A free audit that shows you exactly where shoppers are slipping away.
Find My Leaks